The average CPC across all our clients is $0.21 per click, but the number varies wildly by keyword and industry, from SMB to enterprise.
Without expert pay per click optimisation, your marketing results will stagnate. Our team specialises in connecting your business with your ideal potential customers through PPC.
Webfirm will put an end to declining sales and poor ROI and get back on the path to impressive results. When done right, pay per click advertising can boost your business instantly. We’re waiting for your call!
Get started with WebfirmWe’ve got years of experience running ad campaigns for small to medium-sized businesses all over Australia, and have generated amazing results from our PPC marketing and advertising services. Companies trust us to provide a helping hand to help direct their precious PPC spend.
Want to learn more about our Google Adwords Management? Click here.
To keep our certification, Google evaluates the agency accounts to ensure our clients are seeing the great ROI required to continue growing their ad spend level. We have a vested interest in ensuring your budget is put to good use.
Our model for PPC management is pretty simple. Growth takes time…and In order to see value being added to your account, we need to have at least 6 hours a month to optimise it. As your account budget grows, your expectations grow with it, so we spend more time on it. Our management pricing model is that we have a minimum management fee, and then as your account grows we grow our commitment in line with that. No setup fees, no hidden commissions. Every dollar you give to us in the media budget goes into your campaign.
Accountability and transparency are in our DNA as part of a publicly listed company, and as good humans. We’ll show you exactly where your budget is going and what we’ve done for our management fees, along with providing insightful analysis.
We Keep Our Reporting Transparent and Actionable
No one likes getting a report with obfuscated numbers and raw numbers we can just pull straight from the platform, like you get from some agencies. We focus on making our monthly management reports transparent and actionable, including:
We know what sites PPC lead gen works for, and when results probably won’t meet your expectations. Our experienced agency team can quickly identify which camp you’re in and recommend a course of action for development into a campaign.
With lead generation, we understand we are optimising for quality conversions, not vanity metrics, and don’t get blinded by numbers that look pretty on a graph but don’t get your sales team moving.
No one likes receiving a report they can’t understand. We focus on making our monthly management reports transparent and actionable, by doing the following:
To breed success from PPC marketing you need to have a repeatable, reliable process with enough wiggle room to try something out of left field when the opportunity comes up.
Here’s how we’ve generated more than 53,800 conversions for our clients as a PPC management agency:
Think about your target audience and where they are. Is it just Google? Just Facebook? Unlikely. All digital consumers use a variety of website every day. Why are you just focusing on one?
Some of the alternative advertising platforms to Google can be relatively untapped and bring cheaper conversions in many cases.
Here are some of the platforms we offer PPC advertising on:
Google Ads (formerly AdWords) is our bread and butter. We know it back to front, so we can focus on you and not learning the platform’s ins-and-outs. We…
Google Ads (formerly AdWords) is our bread and butter. We know it back to front, so we can focus on you and not learning the platform’s ins-and-outs.
After we agree on your business’s campaign and marketing objectives upfront, we stay laser-focused and link all our optimisation efforts to that objective.
Because we’re on the platform every day, the team are top-notch time managers. We can get to the insights fast, so we can spend more time optimising and testing new elements for your campaign.
We can also run paid social ads on a pay per click basis across these social platforms: Facebook Instagram LinkedIn Reddit
We can also run paid social ads on a pay per click basis across these social platforms:
But who uses Bing, I hear you say! A fair question, but the digital marketing market is so large that there are often times when investing in Bing…
But who uses Bing, I hear you say! A fair question, but the digital marketing market is so large that there are often times when investing in Bing Ads can be a godsend for your cost per conversion. Bing Ads is great for reaching:
It can be quite straightforward to import existing campaigns from Google Ads to open up a whole new source of growth for your PPC budget. Bing is often characterised by lower competition (and therefore lower cost per click). Could it be worth giving a try for your business?
Being part of a market-leading display advertising technology business, we know a thing or two about display. We can help with: Remarketing Target website placements Targeting customers by…
Being part of a market-leading display advertising technology business, we know a thing or two about display. We can help with:
I’m sure you’ve had that experience of being “followed around” the web. Remarketing gives you a chance to stay front of mind for audiences you’ve already connected with…
I’m sure you’ve had that experience of being “followed around” the web. Remarketing gives you a chance to stay front of mind for audiences you’ve already connected with by serving them more ads. If your product or service has a long decision-making process, you need to be remarketing to those customers. We offer:
Already running Google Ads? Get started with a new PPC Agency obligation-free by requesting a FREE Google Ads review. Normally valued at $1095, we can tell you if your campaign is being cared for the way you deserve.
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